W South Beach
Content Production

About project
In an exhilarating collaboration, W Hotel South Beach joined forces with zimo for an extensive full-day production encompassing both photography and videography services tailored for their vibrant social media platforms. This multifaceted endeavor boasted a diverse team, including videographers, photographers, models, a comprehensive styling department, skilled hair and makeup artists, astute creative directors, adept producers, and proficient production assistants.
Client Type
Hospitality
Service Provided
Content Production
Location
South Beach Miami, FL
Bringing The Vision To Life
We partnered with W South Beach to produce a full-day photo and video campaign that captured the hotel’s unmistakable blend of luxury, art, and coastal energy. With a cast of twelve models, the production focused on creating bold, visually driven moments that celebrated the property’s modern aesthetic and vibrant lifestyle. From dynamic drone cinematography to editorial-style portraiture and group scenes, every shot was crafted to highlight the iconic W experience — effortlessly chic, sun-soaked, and full of movement. The result was a collection of cinematic visuals that showcased W South Beach as more than a destination — it’s a state of mind, where design, energy, and sophistication meet by the ocean.
I’ve seen Zimo grow and flourish since first bringing them on board at W South Beach, where we partnered on four campaigns. It was such a pleasure working with such an organized, motivated, and creative team. The experience was so positive that I brought them on again at The Standard Spa, Miami Beach to produce a brand campaign—and once again, it was pure joy to collaborate. I highly recommend Zimo if you’re looking for a hard-working, creative team to help elevate your brand.
Sophia Alexander
Content Delivery
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Stoppin' People Scrollin'
Social Strategy
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